Under Armor and Nike are very close competitors in athletic and recreational apparel. Both Under Armor and Nike have pros and cons, but ultimately Under Armor is a better company, with a better clothing line. Nike came out over thirty years before Under Armour, but Under Armor has far surpassed Nike in popularity and style. In another thirty years, when Under Armor is as present as Nike today, Under Armor will be more superior than Nike in the athletic field. Nike will eventually be run by Nike and will be a small company like Adidas. In 1996 Kevin Plank, the founder of Under Armour, had the idea of ​​a breathable fabric for t-shirts so that while playing sports you don't have to sweat a wet shirt during the game. He gave the prototype t-shirt to a couple of his friends on the University of Maryland football team to test and see if the t-shirt kept them dry, cool and light. As soon as the microfiber shirt was released, Nike started producing a similar shirt to compete with Under Armour, but it was too late, the Under ...