Although these four competitive strategies are considered generic, they would not be suitable for all businesses, such as small businesses. Secondly, I could use five forces analysis to understand the nature of my business in detail. After getting the details, I would compare the results of both analyzes to make the best decision. Suppose I choose to use the differentiation plan, I would set up a committee to address an organization's needs to be successful in this plan. I will send some people from the R&D department to undergo training so that they gain more experience and can apply it to our business. Next, I will personally ensure that they provide the best products and services by carrying out frequent spot checks. Hiring the right people for sales and marketing is essential. Therefore, I would be the one who will take over the said boss