The reaction and effectiveness of this poster may have been different in today's society because Americans take full advantage of carpooling. The creation of Uber and Lyft are methods used by Americans for carpooling. This poster marked the beginning of a new tradition in American culture. Carpooling has been a way to save fuel and money since 1945. Overall, during my analysis, I was able to put myself in the mindset of an American citizen during this time period. In today's society, this poster would be effective for Americans, including myself, because we actually take advantage of carpooling in our daily lives