In the essay "Beauty (re)discovers the male body" by Susan Bordo talks about the culture of advertising and the different stereotypes associated with men and women. Although men's and women's bodies are viewed differently across the media, people are starting to see them in a contrasting stance. In Bordo's "Men on Display" section he presents a quote that encapsulates the idea that women are seen as sexual objects, but the moment a male decides to be put on display, it suddenly becomes inappropriate. Not only do we live in a "body-obsessed" society, women are openly outed to people, while a male doing the same is considered "overexposure" (194). This section of Bordo's article raises a controversial aspect of gender equality, and at what point, if ever, will our society and culture reach that point? The idea of ​​using men too has been introduced into our society as a rather new concept and is causing different reactions from the public. As a society, we have instilled in our minds the right for women to show off for all to see. These differences between how the public views men and women in the fashion industry through the media have evolved significantly from exposing too little to too much. Today it is normal to see men and women in advertisements exposing themselves in various ways. I believe there are some stereotypes attached to these images regardless of the social norm. In Bordo's quote, he was reacting to a New York Times Magazine article about the male body publicized in ways deemed “excessive” (194). I sincerely agree with Bordo's reaction, and I do not think that our society is progressing towards a society where men and women will be seen as