Globalization and technology have changed the way retail works, it's not like it used to be. Day by day more and more people around the world are being introduced to the Internet and starting to take advantage of e-commerce. Today it is possible to carry out any type of business via the Internet. You can make international transactions with a few simple clicks on your computer or smartphone. According to Mashable, e-commerce sales surpassed $1 trillion worldwide in 2012, making e-commerce a huge and important industry. The buying and selling process has become more convenient for both sellers and buyers. However, some people doubt the reliability of e-commerce. Globalization offers a comfortable experiment for retailers and consumers. Any retailer or individual seller can simply set up an online store and start selling to people from all over the world without making significant effort, all of this is done in front of a computer so retailers don't have to pay the expensive shop and warehouse rents that contribute to bringing down product prices e ...